At the GlassBuild America (GBA) 2024 trade show in Dallas Texas, Strutter Window had the incredible opportunity to showcase our Pass-Thru Awning window and engage with a broad array of professionals from the glass and glazing industry. GBA is one of the premier events in the industry, bringing together architects, designers, manufacturers, contractors, and distributors, all eager to exchange ideas, learn about the latest trends, and discover innovations that can reshape their projects.
The GlassBuild America trade show is a melting pot of creativity and technical expertise, attracting a wide variety of attendees. From construction to engineering, everyone at GBA had a vested interest in exploring the future of glass and glazing. The mix of seasoned professionals and enthusiastic newcomers created an exciting environment, fostering a dynamic exchange of ideas and insights. It was truly an honor for Strutter to be a part of this unique event, alongside innovators who are shaping the future of the industry.
While the whole event was filled with exciting moments, one that stood out for the Strutter team was a conversation that sparked organically. A person, who had been referred to our booth by a mutual connection, sought out our booth for more information. This was such a great reminder that personal connections are at the heart of what makes events like GBA so impactful. Building these relationships, both new and old, demonstrates the power of community within our industry.
Though spreading the word of Strutter’s Pass-Thru Awning window was excitedly our goal, we were also happy to explore what other exhibitors had to offer. One innovation that particularly caught our eye was a new type of window screen. Its unique design and enhanced functionality made it a standout product. It’s always inspiring to see the creativity and technology emerging from the industry, and events like GBA give us a chance to discover ideas that help shape the future of our products.
Strutter Window was extremely well received at the trade show, with many attendees expressing genuine interest in our Pass-Thru Awning window. What resonated with many was the versatility of our offerings. While we have a strong presence in the commercial industry, people were excited to learn about our strong presence in the residential market as well. This launched engaging conversations, allowing us to share not just what our products are made of, but also how adaptable they are to different environments.
We were frequently asked about two important details: our lead time, currently 3-4 weeks, and the materials used in our windows. They are made from durable commercial-grade aluminum for exceptional quality! Attendee’s enjoyed learning about the variety of homes and businesses that have installed our pass-thru awning window. These conversations were the perfect opportunity to showcase the quality and flexibility of The Strutter Window.
As our first time exhibiting at GBA, the entire experience exceeded our expectations. From engaging with industry professionals to showcasing our window to a receptive audience, it was a great way to invest in our community. We left GBA with new ideas, meaningful connections, and continued excitement about the future of our industry.
